Driving Game Growth:
A GamesBeat & Facebook Summit

Digital Only: January 26, 2021

Watch the sessions now

Driving Game Growth

From major ad ecosystem changes to the imminent arrival of the metaverse, the gaming world is flush with a change that industry folk need to pay attention to. That’s why GamesBeat, VentureBeat’s dedicated gaming channel, is excited to partner with Facebook Gaming and Facebook Audience Network to bring an important new gaming industry event to life.

Hosted digitally on January 26, 2021, the event will bring leaders in the industry together to dig deep into the most essential topics facing developers and publishers now, including advertising and privacy changes, next-gen consoles, how in-app advertising is changing the game for mobile publishers and more. 

Watch the full-length sessions here

Key Topics

Hyper Casual Games

Monetization Mythbuster

Games Marketing Report

Instant Games

Automated App Ads

Actionable Diversity & Inclusion

Day 1: Driving Game Growth Agenda

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Openings & Introductions

8:15 AM – 8:30 AM PT

Welcome to the Driving Game Growth Summit

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Opportunities for Growth in 2021

8:30 AM – 9:00 AM PT

Growth Opportunities in 2021: The Facebook Perspective

9:00 AM – 9:30 AM PT

Growth Opportunities in 2021: The Jam City Perspective

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Monetization Strategies

9:30 AM – 10:00 AM PT

Monetization Myths Debunked

10:00 AM – 10:30 AM PT

Winning With Rewarded Video Across Genres

10:30 AM – 11:00 AM PT

Saying Goodbye to Waterfalls: From Burdens to Bidding

Growth Strategies: Sessions [Part 1]

11:00 AM – 11:30 AM PT

Mergers and Acquisitions: Behind the Deal During a Pandemic

11:30 AM – 12:00 PM PT

Marketing Mobile Game Apps: Achieve More with Less via Automation

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Growth Strategies [Part 2]

12:30 PM – 12:50 PM PT

Finding More Gamers via Instantly Accessible Games and the Cloud

1:00 PM – 1:20 PM PT

Next-generation Console Games: How to Grow Games at Scale

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Diversity & Inclusion

1:30 PM – 1:55 PM PT

Reaching International Audiences: The Importance of Culturalizing Games and Campaigns

2:00 PM – 2:30 PM PT

Moving the Gaming Industry Forward: Impactful D&I initiatives

2:30 PM – 3:00 PM PT

You Can’t Be What You Can’t See: Driving Positive Change in Gaming

Featured Speakers

Nick Tuosto

Managing Director
LionTree

Josh Yguado

 COO, President, Co-Founder
Jam City

Rick Kelley

Rick Kelley

VP of Global Gaming
Facebook

Kate Edwards

Kate Edwards

CEO
Geogrify

Alfred Fung

Founder & CEO
FUN-GI

Lual Mayen

Lual Mayen

Founder
Junub Games LLC

Joseph Kim

CEO
LILA Games

Walter Devins

CEO
Imangi Studios

Brian Sapp

VP of UA Mktg & Ad Monetization, Jam City

Jason Rubin

VP of Play
Facebook Gaming

Mary J. Kim

Head of Growth
Game Hive

Rina Hahm

Head of NA West
Facebook Audience Network

Ayanna Smith

Communications & Corporate Impact Strategist

John Choi

Head of Growth Marketing
Pocket Gems

Ryan Maloney

Head of Cross-Platform Gaming Sales, Facebook

Susan "Spark" Park

Susan “Spark” Park

Head of Global Gaming Ads, Product Mktg, Facebook

Nate Morgan

Global Gaming Lead
Facebook Audience Network

Leo Olebe

Global Dir. Games Partnerships, Facebook

Steve Webb

Global Lead
Facebook Audience Network

Andrea Rene

Andrea Rene

Co-founder & Exec. Producer
What’s Good Games

Chris Akhavan

Chris Akhavan

SVP, BD, Corporate Development & Adv, Glu

Andrea Hopelain

Andrea Hopelain

VP, Global Brand Mngmt, & Mktg, Electronic Arts

Kris Davis

VP of Business Development
Kabam

Rob Ricca

VP of Corporate Development
Scopely

Sarah Ketir

Sarah Ketir

Ad Monetization Lead
Product Madness

Jerome Turnbull

Jerome Turnbull

VP, Growth
AppLovin

Nene Kalu

Nene Kalu

Str. Partner Mgr, Adtech Partnerships, Facebook

Hahn Kim

Str. Partner Mgr, Facebook Audience Network

Wai Quai Chong

Str. Partner Mgr, Facebook Audience Network

Rose Agozzino

Rose Agozzino

Senior Marketing Specialist
Ludia

Heath Schindler

Heath Schindler

Str. Partner Mgr, Facebook Audience Network

Charles Hudson

Managing Partner
Precursor Ventures

Sergei Evdokimov

Founder of InvestGame & Investment Associate, MGVC