From major ad ecosystem changes to the imminent arrival of the metaverse, the gaming world is flush with a change that industry folk need to pay attention to. That’s why GamesBeat, VentureBeat’s dedicated gaming channel, is excited to partner with Facebook Gaming and Facebook Audience Network to bring an important new gaming industry event to life.
Hosted digitally on January 26, 2021, the event will bring leaders in the industry together to dig deep into the most essential topics facing developers and publishers now, including advertising and privacy changes, next-gen consoles, how in-app advertising is changing the game for mobile publishers and more.
8:15 AM – 8:30 AM PT
Welcome to the Driving Game Growth Summit
8:30 AM – 9:00 AM PT
Growth Opportunities in 2021: The Facebook Perspective
9:00 AM – 9:30 AM PT
Growth Opportunities in 2021: The Jam City Perspective
9:30 AM – 10:00 AM PT
Monetization Myths Debunked
10:00 AM – 10:30 AM PT
Winning With Rewarded Video Across Genres
10:30 AM – 11:00 AM PT
Saying Goodbye to Waterfalls: From Burdens to Bidding
11:00 AM – 11:30 AM PT
Mergers and Acquisitions: Behind the Deal During a Pandemic
11:30 AM – 12:00 PM PT
Marketing Mobile Game Apps: Achieve More with Less via Automation
12:30 PM – 12:50 PM PT
Finding More Gamers via Instantly Accessible Games and the Cloud
1:00 PM – 1:20 PM PT
Next-generation Console Games: How to Grow Games at Scale
1:30 PM – 1:55 PM PT
Reaching International Audiences: The Importance of Culturalizing Games and Campaigns
2:00 PM – 2:30 PM PT
Moving the Gaming Industry Forward: Impactful D&I initiatives
2:30 PM – 3:00 PM PT
You Can’t Be What You Can’t See: Driving Positive Change in Gaming
Managing Director
LionTree
COO, President, Co-Founder
Jam City
VP of Global Gaming
Facebook
CEO
Geogrify
Founder & CEO
FUN-GI
Founder
Junub Games LLC
CEO
LILA Games
CEO
Imangi Studios
VP of UA Mktg & Ad Monetization, Jam City
VP of Play
Facebook Gaming
Head of Growth
Game Hive
Head of NA West
Facebook Audience Network
Communications & Corporate Impact Strategist
Head of Growth Marketing
Pocket Gems
Head of Cross-Platform Gaming Sales, Facebook
Head of Global Gaming Ads, Product Mktg, Facebook
Global Gaming Lead
Facebook Audience Network
Global Dir. Games Partnerships, Facebook
Global Lead
Facebook Audience Network
Co-founder & Exec. Producer
What’s Good Games
SVP, BD, Corporate Development & Adv, Glu
VP, Global Brand Mngmt, & Mktg, Electronic Arts
VP of Business Development
Kabam
VP of Corporate Development
Scopely
Ad Monetization Lead
Product Madness
VP, Growth
AppLovin
Str. Partner Mgr, Adtech Partnerships, Facebook
Str. Partner Mgr, Facebook Audience Network
Str. Partner Mgr, Facebook Audience Network
Senior Marketing Specialist
Ludia
Str. Partner Mgr, Facebook Audience Network
Managing Partner
Precursor Ventures
Founder of InvestGame & Investment Associate, MGVC